ALL the News about
Mormons, Mormonism
and the LDS Church
Mormon News: All the News about Mormons, Mormonism and the LDS Church
Posted 01 Apr 2001   For week ended March 16, 2001
Most Recent Week
Front Page
Local News
Arts & Entertainment
·New Products
·New Websites
·Mormon Stock Index
Letters to Editor
Continuing Coverage of:
Boston Temple
School Prayer
Julie on MTV
Robert Elmer Kleasen
About Mormon News
News by E-Mail
Weekly Summary
Submitting News
Submitting Press Releases
Volunteer Positions
Bad Link?

News about Mormons, Mormonism,
and the LDS Church

Sent on Mormon-News: 29Mar01

By Vickie Speek

Are Olympics the LDS Church's Golden Moment?

ST. PAUL, MINNESOTA -- The Public Affairs Department of the Church of Jesus Christ of Latter-day Saints is already working to ensure that the world gets a positive, and accurate, view of the religion during the 2002 Winter Olympics in Salt Lake City, Utah. The Olympics have not been held in a city with such a strong religious identity since the 1960 Summer Games in Rome.

Many church members believe the Olympics will offer a good chance to clear up misunderstandings about the Church and its history. "Having an event like this taking place within the homeland of the Mormon Church and that being such a prevalent backdrop for the Olympics will confer a certain amount of mainstream legitimacy," said Gary Shepherd, who has written several books on Latter-day Saints.

The church known for its proselytizing will get a lot of free publicity, but it will not preach to Olympians or sports fans, officials say. "The church will not sanction official proselytizing during the Olympics. It simply will not happen," Shepherd said. "The single biggest proselytizing effect of this will likely be the media. They will bring Mormonism to the attention of millions of people in a way that for some might be a very positive message."

The church's best media opportunity may be through the lens of NBC Sports, which will televise the Games. But the church will not be central to network coverage. "You can't come and experience Utah without experiencing Utah's history," said Lynne Cropper, a church spokeswoman. "The Church of Jesus Christ of Latter-day Saints is Utah's history."


Mormons Await Golden Moment
Washington Post pgB09 10Mar01 S1
By Stephen Scott: Knight Ridder
Church of Latter-day Saints Prepares for Olympic Spotlight to Shine on Salt Lake City


[an error occurred while processing this directive]

Copyright 1998, 1999, 2000, 2001 Kent Larsen · Privacy Information