Summarized by Excel Entertainment Press Release
God's Army Opens on the East Coast
Excel Entertainment Press Release 29Jun00 A4
Joins List of LDS Attractions in Upstate New York
ROCHESTER, NEW YORK -- God's Army, the breakthrough film about Mormon
missionaries, will play for a limited run in Rochester, New York.
The movie will open on Friday, July 7 at the Henrietta Cinema 18 on
525 Marketplace Drive in Rochester.
It is fitting that the first ever major motion picture to provide an
insider's look at the life and challenges of a Mormon missionary
should make it's East Coast debut in this quiet yet notable corner of
America. Steeped in Mormon history, Rochester and the surrounding
areas seem demure and unassuming, but like Elder Allen of the movie
have a depth and distinction beyond their small stature.
During the summer months, upstate New York becomes a mecca for folks
curious about the colorful and eventful history of Mormonism. In
nearby Palmyra, a pageant depicting major events of the Book of
Mormon, including the historical events of its publication is played
out under the stars. The annual Hill Cumorah Pageant attracts over
80,000 visitors each summer with its colorful costumes, incredible
sound system and incomparable setting.
Historical sites significant in LDS Church history abound in the
neighborhood. Sites like the family home of LDS Church founder
Joseph Smith and the small farmhouse where the LDS Church was
officially organized are all within a short drive and receive
thousands of visitors each year.
Over 400,000 people in 11 Western states have already seen God's
Army. The critically acclaimed independent film exceeded
expectations by bringing in over $2 million at the box office in
limited release at first-run theaters. In some areas God's Army
outperformed Hollywood blockbusters like Erin Brockovich and Mission
National film critic Michael Medved raved about the film, calling it
"fascinating, riveting and emotionally satisfying." The L.A. Times
called God's Army, "a sensitive and thoughtful probe into questions
God's Army will open in first-run theaters along the rest of the East
Coast by the end of summer. For complete information on opening
dates and for links to reviews, visit www.godsarmythemovie.com .