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For week ended March 12, 2000 Posted 24 Feb 2001
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News about Mormons, Mormonism,
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Sent on Mormon-News: 13Mar00

Summarized by Kent Larsen

"Standing for Something" Hits New York Times Bestseller List
New York Times Book Review 12Mar00 A1

NEW YORK, NEW YORK -- President Gordon B. Hinckley's book "Standing for Something" debuted at #4 in the Advice, How-to, and Miscellaneous category of the New York Times Book Review's Best Seller's list. The book is placed in a smaller category than the Fiction and Nonfiction categories where most books appear.

The smaller Advice category is known for titles that appeal to sections of the population or that otherwise don't fit the general categories. The book also received a 'dagger,' indicating that some bookstores report bulk orders. Bulk orders could indicate that copies are being given away by organizations or that books are being used for organizational purposes (such as for classes or instruction).

The Times Book Review's list is the best-known and most important book best seller list in the U.S. It divides up its lists by Fiction and Nonfiction and by hardcover books vs. paperbacks. It also includes smaller (4 books each) lists in hardcover and paperback in the Advice, How-to, and Miscellaneous category. The book has already appeared on both the USA Today bestseller list and high on's sales rankings. However, unlike the Times' system, both USA Today and Amazon rank all books under the same system, leading to lower rankings for most books. Given the book's drop in sales rank on both USA Today and, it is possible that it will drop from the Times' listing next week. However, appearances in the Times' Best Seller list have been known to increase sales.

Meanwhile, the New York Times carried a news story about President Hinckley's book "Standing for Something," and author Gustav Niebuhr, who covers religion for the Times, interviewed Hinckley for the article. While the story was not a review of the book, it did describe the book and President Hinckley's reasons for writing it.

Niebuhr says that the book is anecdotal, referring often to lessons that Hinckley has learned in his own life. It also, says Niebuhr, has an ecumenical tone. In the book Hinckley speaks favorably of the statements and work of other Churches, including statements of Pope John Paul II and the efforts of Baptist churches. Explaining his book, Hinckley told Niebuhr, ''Well, we don't have a stranglehold on virtue. I think it was not intended as a book on the theology of the church. It's a book on values.''

Some of Hinckley's values already get a public attention, but others don't get the same degree of attention, observes Niebuhr, Gratitude, for example, is often ignored, ''It expresses an attitude of character that is so desirable that it is splendid to see in people,'' Hinckley said. ''It shines through and becomes evident and is an attribute well worth copying.''


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Standing for Something More about "Standing for Something: Ten Neglected Virtues That Will Heal Our Hearts and Homes" at

Copyright 1998, 1999, 2000, 2001 Kent Larsen · Privacy Information